The URL for this story at the CalCars-News Archive is
http://autos.groups.yahoo.com/group/calcars-news/message/150

This is one of three articles in a special Sunday Magazine section on
hybrids called "STYLE: The Way We Drive Now." I've posted further thoughts
at my blog, "Power, Plugs and People"
http://www.hybridcars.com/blogs/power/nytimes-on-hybrids/
and encourage additional comments there and to the publication at
magazine@...

http://www.nytimes.com/2005/09/25/magazine/25prius.html
(registration required)
The New York Times Sunday Magazine
September 25, 2005
Pimp My Prius
By ANDREW TILIN

Below, first, are the "sidebars" followed by the story.
* Begins, for each profile my comments and the relevant URLs:

For about 10 grand, George Barris can transform a plain vanilla hybrid into
a street-legal electric-Kool-Aid hot rod, but the truly enterprising are
taking customizations into their own hands and hacking under their hoods.

Prius Hackers

The Electricity Fiend
Occasional electric power wasn't enough for Ron Gremban, a Marin County
electrical engineer. In leading an effort by CalCars, a small nonprofit
dedicated to such technology, Gremban added 260 pounds' worth of lead-acid
batteries and channeled the extra juice into the car's propulsion system.
His car can now run on electricity at up to 34 miles per hour for 10 miles.
It works so well that the car's technology may soon be incorporated into
the limited production of such "plug-in hybrids." Which makes Gremban feel
a bit like Henry Ford.
*Ron is CalCars Technology Lead http://www.calcars.org
Lithium-ion (30-mile range) conversions will come in 2006 from
http://www.edrivesystems.com

The Paranoid
If the grid goes down - by dint of natural disaster, terrorist strike or a
spike in demand - Richard Factor has a Prius that can supply power to his
home. Factor, an electronics buff who lives in New Jersey, spliced a
heavy-duty outlet right into the car's electrical system and wired his
home's appliances to the Prius via a standard computer-backup system. When
the car's own potent battery loses too much energy, running the engine
recharges it. "If you are frugal, one tank of gas can power the house for a
couple of weeks," he says.
* The PRI-UPS (uninterruptible power supply) http://www.priups.com/
And http://www.hybridcars.com/blogs/power/preparedness-after-katrina

The Fuel Watcher
When Atilla Vass realized he was filling up his car with gallons of gas
still in the tank, the Hungarian-born Silicon Valley software engineer
designed a more accurate fuel gauge. Vass tapped into the car's computer
network and established a new line of communication with the Prius's fuel
sensor. Today his own pocket-size computer, mounted on the car's dash,
displays the precise percentage of fuel remaining and calculates - based on
his driving habits - how many tenths of a mile he can still go.
* Atilla's work in decoding the CAN BUS (Controller Area Network) was
critical to the development of PRIUS+.
http://www.vassfamily.net/ToyotaPrius/index.html
http://www.vassfamily.net/ToyotaPrius/CAN/cindex.html

The Video Jockey
The Prius dashboard monitor that tells drivers whether the car is running
on gas or electricity doesn't impress David Watson, an engineer from
outside Melbourne, Fla. So he devised the necessary hardware and software
to turn the car's monitor into a video screen that plays DVD's or, from a
rear-mounted camera, broadcasts an image of what's directly behind the car.
"Reverse safety is such a big thing these days," he says. "If you're going
to have a screen, it should really give you that view."
* The people at Coastal E Tech are the only company offering aftermarket
accessories for Prius.
http://www.coastaletech.com/
http://www.coastaletech.com/video_preview.htm

The Prober
"I knew the car came without the button," says Wayne Brown, a technology
officer for Pilgrim's Pride, a chicken producer in Pittsburg, Tex. "But
what I didn't know was how it hooked up." The "button" is a
dashboard-mounted switch, found exclusively in Priuses sold in Japan and
Europe, that enables the car to drive for about a mile on battery power
alone. Brown spent months' worth of spare time connecting an oscilloscope
to the car's electronics before inserting a pin into what he hoped was the
right hole. The successful procedure ended up on the Web - to the apparent
benefit of Prius owners everywhere. "I believe," Brown says, "that hundreds
of people have done the conversion."
* Pioneer Wayne does not seek attention. His tradition continues at
http://autos.groups.yahoo.com/group/Prius_Technical_Stuff/


CAPTION: The Hollywood custom-car man George Barris and his work force turn
a Prius country mouse into a two-tone metal-flake Rat Fink mobile. No
electronics were harmed in this production.

Driving a hybrid can satisfy more than your conscience. With a little help
from the flourishing car-customization business, it's an easy matter to add
a bit of style - some blue racing stripes, beige leather interior - to an
otherwise anonymous Prius. Or fully surrender to your id, and you could
perhaps end up with the car on the opposite page.

When we asked George Barris, the 79-year-old godfather of the customizer
scene, to modify a Prius, he relished the chance to infuse the eco-minded
vehicle with life. "It's sleek, but it's got no sculpturing!" says the
designer, whose creations have been driven by everyone from James Dean to
Madonna. "No dramatics!" In order to keep the overhaul within reach of real
drivers, we requested that Barris add no more than $10,000 to the car's
price. Barris also couldn't tamper with the car's scrupulously engineered
electronics or mechanics - that is, threaten in another way to void the
manufacturer's warranty - although we found some other Prius modifiers who
are more hacker geek than hot-rodder and willing to take that chance.

The result is a hybrid that looks lithe but powerful and is dressed
outlandishly. Barris made the nose longer and taller so that it doesn't
cheat the wind so much as cleave it. The flared fenders and 18-inch wheels
could have come straight off a Porsche. He added an aerodynamic rear
spoiler and then gave the body some welcome texture with a Tangerine
Gold-Astra Green paint job. Love the finish or hate it - that's where any
hybrid owner wanting to drive more than a prosaic mileage statement should
start, Barris says. "You could have no engine under there," he explains,
"and it will still catch people's attention."

Andrew Tilin, a former senior editor at Business 2.0, writes frequently
about automobiles and technology.

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Felix Kramer fkramer@...
Founder California Cars Initiative
http://www.calcars.org
http://groups.yahoo.com/group/calcars-news
http://groups.yahoo.com/group/priusplus
http://www.hybridcars.com/blogs/power
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